ITV2 - Ident / current idents

A few current idents from ITV2, The current six idents ITV2 has are based on different executional styles and different ‘youthful’ scenarios (all based on a moment in the life of a typical 24 year old) - ‘lust’, ‘dancing’, ‘getting ready to go out’, ‘holidays’, ‘music’ and ‘open 24/7 society’.

They all share the similar style in colour theme and feel.
'The look and feel needs to reflect vibrant colour in a white world (with gloss). To reinforce the channel logo, green should be predominant amongst the colours.'